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Compare SmartMoving vs Supermove: pricing, features, pros, cons, and which is right for your business.

SmartMoving vs Supermove

Updated October 2026 · Moving CRM Software software comparison

SmartMoving

SmartMoving

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All-in-one CRM and operations software built for moving companies.

★ 4.9 143 reviews
Supermove

Supermove

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AI-enabled operating system that automates moving companies from lead to repeat customer.

★ 4.6 18 reviews

At a Glance

Criteria SmartMoving Supermove
Overall Rating ★ 4.9
143 reviews
★ 4.6
18 reviews
Starting Price Contact vendor Contact vendor
Pricing Model Quote Only Quote Only
Free Trial No No
Deployment cloud, mobile cloud, mobile
Best For Smb, Mid Market, Enterprise Smb, Mid Market, Enterprise

Strengths & Weaknesses

SmartMoving
Supermove
Pros
✓All-in-one that reviewers say "has every tool a moving company could need" without being overwhelming
✓AI-first stack — AI Voice Agents, AI Sales Copilot, Auto Dialer and AI Call Center answer and follow up on leads automatically
✓Rare 4.9/5 from 143 reviews — the platform many movers switch to from legacy tools like Granot and CompuMove
✓All-in-one Command Center consolidates sales, operations, crews, accounting and reporting (customer: "helped us from having 3 or 4 systems")
✓Lead auto-import, source attribution and automated follow-up that reviewers credit with higher conversion
✓Four purpose-built apps: Office, Crew, Estimator and Storage
✓Deep estimating: multi-tariff support, auto-pricing, e-sign and LiveSwitch virtual surveys
✓Supermove Payments processes payments in-platform and is PCI compliant
✓Built-in native crew app plus local, intrastate and interstate dispatch with long-distance trip planning
✓Serves both residential/HHG and commercial office & industrial movers
✓QuickBooks, Mailchimp and RingCentral integrations, plus an Open API
✓Integrates with QuickBooks, HubSpot, SIRVA, VOIP and Yelp, with an open, integration-friendly architecture
Cons
✗No public pricing — quote-only, which makes upfront budgeting hard for small movers
✗No public pricing — quote-only, which makes upfront budgeting hard for smaller movers
✗Learning curve: reviewers say "every update is a new learning curve," and the inventory tool and crew app can feel "over-complicated" for crews
✗Support responsiveness is the top gripe: reviewers say "95% of the time you can't get a customer service agent when you call, they usually call back hours later"
✗Reporting quirks: sales reps report numbers that "sometimes just disappear" in booked and potential views (SmartMoving says reporting is improving)
✗Some automations feel limited: "the automations are limited… we need more button functions," per reviewers
✗Can run slow at times, with occasional calculation errors, according to reviewers
✗Reporting and payroll modules drew complaints ("their reports and payroll… each module does not seem to be working effectively")
✗Limited multi-branch permission scoping — a manager at one branch cannot be walled off from another
✗Crew workflow leans on a tablet, and "bad cell service can hinder functionality"; some users could not print estimates as PDF
✗Invoicing is not easily customizable to every billing setup; no self-serve free trial (demo only)
✗Enterprise-leaning with a small review base (18) and value-for-money questioned by some smaller shops

Who uses moving software — and what each person does with it

🧑‍💼 Owner

Watches margin per job and a dashboard across every location — sees which lead sources actually book and where profit leaks.

🗂️ Dispatcher

Assigns crews and trucks on a drag-and-drop board, balances daily hours, and confirms jobs so nobody rolls to the wrong address.

🚚 Crew lead / driver

Opens the job on a phone in the field, captures photos and the customer's signature, and marks the move complete — no paper.

👤 Customer

Approves the estimate, pays the deposit and tracks the truck from a self-service portal — then gets an automatic review request after the move.

The flow the software runs end to end: lead captured → estimate and survey → booking and deposit → dispatch and crew → move day → invoice and payment → automatic review request. Each stage hands off to the next without re-keying.

Who Should Choose Which?

Choose SmartMoving if…
  • Your team fits the smb or mid market or enterprise profile
  • You prioritise peer-verified quality — higher rating (4.9 vs 4.6)
  • Your preferred deployment is cloud or mobile
  • All-in-one that reviewers say "has every tool a moving company could need" without being overwhelming
Choose Supermove if…
  • Your team fits the smb or mid market or enterprise profile
  • Your preferred deployment is cloud or mobile
  • AI-first stack — AI Voice Agents, AI Sales Copilot, Auto Dialer and AI Call Center answer and follow up on leads automatically

Our Verdict

SmartMoving
SmartMoving edges ahead with a higher overall rating (★ 4.9 vs ★ 4.6) and stronger review volume (143 vs 18 verified reviews) .

SmartMoving targets smb/mid_market/enterprise businesses with quote only pricing . Its strongest selling points include all-in-one that reviewers say "has every tool a moving company could need" without being overwhelming and rare 4.9/5 from 143 reviews — the platform many movers switch to from legacy tools like granot and compumove.

Supermove targets smb/mid_market/enterprise businesses with quote only pricing . Its key advantages include ai-first stack — ai voice agents, ai sales copilot, auto dialer and ai call center answer and follow up on leads automatically and all-in-one command center consolidates sales, operations, crews, accounting and reporting (customer: "helped us from having 3 or 4 systems").

Both tools are reviewed independently — see the full reviews below to dig into integrations, implementation timelines, and user sentiment.

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